My order arrived on Saturday and I couldn't resist putting a pinch on my tongue....
KABOOM that was some flavor! I normally shy away from habanero spices and sauces because I only get the heat, never any really good flavor. With the Oakridge BBQ rub I tasted chiles, paprika, and sugar up front, then when the celery salt started to come through the habanero heat started to rise. The heat was strong but not more than I expected. The real surprise was the flavor profile, it was better than any habanero spice/sauce i've ever had. I can't wait to grill some Habanero Death Wings this weekend!