I had a couple bags I won at a class, it was fine. The briqs seemed larger than Rancher or Kingsford. I'd use it before I buy a bag of that crap Rancher!
Mista will post soon...
Match light is the best
I use it regularly, and agree it is a great price to burn time deal. I have heard also that it is made by Royal Oak, but never found any evidence to substantiate that. Lots of ash, but not any more than Kingsford. Burn it an be happy!
Here is my experiment with it...
http://www.bbq-brethren.com/forum/showthread.php?t=17133&highlight=Sam's+Charcoal