Raise prices. Period.
Here, I sell cookies. I charge P10 each (that's about US$0.20 right now). For the rural Philippines, that's a lot. And yet, I have people who keep coming back to me. Why? Because I use real butter, because I don't use preservatives, because there's 10 grams of chocolate in every 3-inch chocolate chip cookie, because I use artificial vanilla (hah! it tastes better in baked goods), because I care about the final product and my customers.
There have been times I could not make an item due to availability of good quality ingredients (welcome to the island of Leyte) ... I simply refused the order. I told them that I'd contact them when I was able to obtain the necessary ingredients.
Margarine is NOT a viable substitute for butter.
- my culinary adventures in the rural Philippines
IMBAS Certified MOINK Baller
Equipment: Weber Kettle, Stainless GOSM,
Green Super-Fast Thermapen
Equipment Wish List: Smokehouse, Backyard Brick Pit with Lechon Spit