Head Country products are excellent. You will be very pleased. They are consistent and you know what you will get.
With that being said, you still need to make your "Q" your own. To me their rub always needs more garlic powder and a little onion powder. Depending on your meat, a little brown sugar.
As a base product there is no better rub. Spice it to your taste.
Sauce: The basic sauce is a great sweet sauce. I make it mine! Add a little white pepper, garlic powder and a small amount of blues hog! You have "your own" great sauce, once you remove the label from the bottle. lol
Marinade: A little intense for me. I do not marinade in it. I do roll my pork tenderloins in it for about 15 seconds before putting on the rubs. The same for steak. It does a great job. Be certain to shake the bottle well before using.
The best part about Head Country is that is will complement your type of cooking. Experiment and have fun.
Yours in BBQ