Originally Posted by gtr
IMO S&P is the way to go with beef - maybe a little garlic, maybe a little onion powder - maybe a little heat - maybe to all that - just let the beef and smoke shine. Pork is a little more amenable to sweet flavors.
I agree with this completely. Sweet and beef don't seem to go together as well. I put no sugar in my beef rub (I do like a bit of garlic and onion in the rub), and make up a sauce that is all tangy and spicy - not sweet. Completely different flavors than I use on pork.