It is not Wicked Good. I have spoke with KJ about this. While both companies source their charcoal from South America, they are not the same. KJ has sourced wood from several different countries, and WGWW is now sourced from a country that KJ has never used.
On that note, I much prefer KJ lump to WGWW.
Yoder Smokers YS1500, Kamado Joe BigJoe & Joe Jr., Weber: 18.5" OT(L), SJG(AU) & (DI) - Past Cookers: Yoder Smokers YS640 Comp Cart, Kamado Joe Classic, OKJoe's Longhorn, UDS, Weber: Performer(AA), Genesis Gold C(DH), 22.5" OTG(DI), 22.5" OT(L)
IMBAS Certified MOINK Baller