Originally Posted by Toronto
Your Dog and wGrill have already been created so I dont think they would qualify for a Kickstarter campaign but a new product or idea probably would.
Many Kickstarter Project are complete fully working models that the individual cannot afford to manufacture unless they get a minimum of so many thousand units made. So their goal is solely based on a minimum quantity the Manufacturer has set them to. I think he can get away with it.
It is certainly worth a try to group with someone from his own area that has already gone through the process and see if they can swing it.