I think you are missing the point that RonL and I are trying to make, or you just don't want to address it. Your product design needs to be improved. The pictures you just posted work against you. I know the DigiQ has more wires than what is shown in the photo RonL posted; but your product still looks like a home science project.
You may think this is an over-emphasis of design, but just take a look at what made Apple such as force: design. Folks want sleek and sexy, even in BBQ.
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