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I need some Markting help,Tips and Advice
We just started out in the BBQ Business and we have been cooking for friends and family for like 10 years and we are both Culinary Graduates
we just started to post our Flyer on Craigslist.com for free... we are getting calls but no one is booking there party and our prices are very competitive for our area Starting around $13pp... 1apatizer 1meat 2sides &a bread and FREE Hot dogs for the Kids! and we don't Charge for "on site Cookin".. SO im asking for any help, advice or tips from my fellow BBQ Brothers:-P |
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Maybe BBS or Neil can chime in. |
yeah we are from San jose, Ca The BaY Area
i also just want to add that we cook ALL of our Side Fresh NO#10can of beans here lol |
Hook up with some businesses you know or a real estate agent that specializes in commercial real estate. Tell them you will cook for their grand opening or special customer party or their favorite charity - donating the time if they pay for the cost of the meat.
The best advertising you can get when starting out is for people to sample your food. If it's great - you'll get business. If it's not making them happy - you'll know that too! |
I would definitely be trying to get out and actually do some real life sampling more than just Craigslist. People don't get a feel for the product through Craigslist. If you can setup on a street somewhere, outside of some event, or even host some sort of event somewhere and advertise the heck out of it. Gotta make a connection with people more than just through the internet.
After that, might need to drop price a bit or give some sort of incentive (read coupon) to get people to try you. Word of mouth through experience will be your best advertising if you are working purely local. |
Got a website? Pics and references on a website make things happen quicker.
Word of mouth is a great resource as well. I did a human resource faire for free for 3 years (free samples), this helped get my name out to corporate entities. |
thanks for the tip BBS!, so just call the covention center and ask?
btw, that is a great website, if I needed a catering job done in L.A, your website provided all details, and reviews to top that, and not loaded with fluff |
I just want to take this time to THANK you guys for all the Tips, and advice just keep them coming!
Thank you |
My wife is planing a Garage sale next week..My Team and i are Planing to set up and pass out FREE BBQ to whom ever comes by and we are going to pass out our New Flyers and Contact Info... Then the next week do the same thing at my Brothers house and my Cousins House.... Will that be a good Idea??
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Are the people coming to the garage sale your target customer? If not, it's a bad idea in my opinion. There are quite a few companies that would be more than willing to at least cover the food cost and have you cook for an event for them. Another idea is local charity events that will have a bunch of businesses there. Something like a contractors golf tournament or something similar.
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Are there any farmer's markets near you that you could do? That might help spread the word.
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You know what i think there's a Farmers Market in San Jose.. i need to look into that
HEY! thanks for the TIP |
If you plan to give some away, I've always thought a local firehouse could be a good place to sponsor a dinner. These guys have job$, days off and in my experience they like to party.
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that is true but im talking about people just sampling our food....plus the last time we had a "Garbage sale lol" we made $300 and we dident even put up sighs we just put our junk out
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