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MilitantSquatter 05-06-2008 07:45 PM

KCBS Bullsheet advertising question
I just received the May copy of the KCBS bullsheet.. Aside from browsing the usual contest ads, KCBS meeting notes etc. I noticed several pages that appeared to contain news articles. However upon closer reading they were more like advertisements.

Are these article type ads paid spots like a contest ads ?

Diva 05-06-2008 07:53 PM

Press releases are printed free of charge.

HoDeDo 05-07-2008 08:35 AM

Hmmm, I'm thinking some new marketing ideas are going to hatch :)

Diva 05-07-2008 09:27 AM

We reserve the right to edit any article, ad or comment.

Scottie 05-07-2008 09:54 AM

You hear that noise? that is all the air coming out of my balloon... Man, was I starting to get creative for that!!! :twisted:

MilitantSquatter 05-07-2008 07:10 PM

Thanks for the answer...

The press release concept appears like free advertising/publicity in disguise.

HoDeDo 05-07-2008 07:17 PM

I was just thinking I know several vendors that would make press releases when a new person/company is selling product for them. One of my sponsors just picked up a couple new lines of business, and had that offer made to him from the vendor for a press release. He already advertises in the bullsheet... but might be nice to draw attention to the new stuff - kinda a neat idea to pimp the releases out there. A one shot new informational deal for folks.

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