If you had...

[C Rocke]

Know this is a broad request, but looking for some help, ideas, etc.

If you had $20,000 to spend on your catering business, what would (Or did) you spend it on that would make a solid difference, increase revenue, or take your business to the next level?

Something that would give you an advantage, more revenue, ease of use, etc. Thanks in advance!

[jbrink01]

A trailer with water, refrigeration and all HD sanitary requirements. You'll have about $5k left over. Buy a pellet Chargriller from Cookshack with it.
IMHO.

[HBMTN]

Well having just spent a fotune to get in the business trailer ect. and now having most of what I need I would say a Old Hickory or Southern Pride Smoker. Something that lets me get more sleep and cook more meat. Or invest it towards an actual kitchen and not a mobile kitchen. Those working out of a mobile kitchen of 7' x 16' know what I mean.

[ThomEmery]

Be callin Jay about one of those spicelimos

[txschutte]

I would have an upgrade on the catering trailer. After that, Broad based marketing (radio, tv).

[Garth57]

I was wondering the same thing, except, minus 2 zeros.

[Dr_KY]

I would import a roach coach (lunch truck) and use it to tow my cooker and serve as a kitchen. Then we would be able to afford a roadside pitch for everyday use and be able to pay the prices some of these large events/festivals want. I could make a killing.

Job done.

[big brother smoke]

New to Business
1. Equipment (rig, hot boxes, coolers etc.)
2. Professional Website, Ads in papers.

Veteran
1. Pimp your rig or invest in a second unit or more equipment
2. Expand marketing (rent space and invite HR directors and a guest to lunch by RSVP)
3. Enhance website
4. Bottle sauce and rubs :)

[txschutte]

New to Business
1. Equipment (rig, hot boxes, coolers etc.)
2. Professional Website, Ads in papers.

Veteran
1. Pimp your rig or invest in a second unit or more equipment
2. Expand marketing (rent space and invite HR directors and a guest to lunch by RSVP)
3. Enhance website
4. Bottle sauce and rubs :)
Investing in more serving hotties couldn't hurt.:thumb:

[grillfella]

Chris internet trafficking. pm me I know a guy who does this fo businesses full time. I am getting the scratch together to do it myself

[Jacked UP BBQ]

Depending on where you want to go with your business I would invest 10k on a one year advertising plan. Take the rest and put it away for a rainy day.