View Full Version : KCBS Bullsheet advertising question

05-06-2008, 08:45 PM
I just received the May copy of the KCBS bullsheet.. Aside from browsing the usual contest ads, KCBS meeting notes etc. I noticed several pages that appeared to contain news articles. However upon closer reading they were more like advertisements.

Are these article type ads paid spots like a contest ads ?

05-06-2008, 08:53 PM
Press releases are printed free of charge.

05-07-2008, 09:35 AM
Hmmm, I'm thinking some new marketing ideas are going to hatch :)

05-07-2008, 10:27 AM
We reserve the right to edit any article, ad or comment.

05-07-2008, 10:54 AM
You hear that noise? that is all the air coming out of my balloon... Man, was I starting to get creative for that!!! :twisted:

05-07-2008, 08:10 PM
Thanks for the answer...

The press release concept appears like free advertising/publicity in disguise.

05-07-2008, 08:17 PM
I was just thinking I know several vendors that would make press releases when a new person/company is selling product for them. One of my sponsors just picked up a couple new lines of business, and had that offer made to him from the vendor for a press release. He already advertises in the bullsheet... but might be nice to draw attention to the new stuff - kinda a neat idea to pimp the releases out there. A one shot new informational deal for folks.