View Full Version : Todd's DIRT has been Awarded with a Sofi Award

04-20-2011, 10:37 AM
I thought I would let all my Brethren's know that Todd's DIRT own Crabby DIRT has been awarded a 2011 Sofi Silver Award by the National Association for the Specialty Food Trade (NASFT). We are up for the gold Award in July at the Fancy Food Show. I am very excited about this award. What does this mean? The Sofi Award is the most prestigious award in the Specialty Food Industry. It is like winning the oscar. To get a Silver award is huge. Check out this video to learn about the Sofi.

http://www.youtube.com/watch?v=r7JyjWcXZRE (http://www.youtube.com/watch?v=r7JyjWcXZRE)

Todd "The DIRT Man"

04-20-2011, 10:39 AM
I wasn't aware of the Crabby Dirt. Love the original (my mom took mine!) and the Bayou. Congrats! :clap2: You'll be seeing an order from me soon....

Big George's BBQ
04-20-2011, 11:29 AM
Congrats That is awesome

04-20-2011, 11:33 AM
Thank you. The category I won was against 100's of other products from small companies to the largest in the food industry. The category includes finishing, simmering, dipping sauces, etc., as well as barbecue sauces, marinades, grill glazes, hot sauces, spices, spice blends, dry rubs, salts, etc

Cast Iron Chef
04-20-2011, 11:46 AM
Congrats. Still have to try your rubs.

Ryan Chester
04-20-2011, 11:54 AM
Way to go Todd!!!

kyle corn
04-20-2011, 12:02 PM
Congratulations! I'm a big fan of original and Crabby Dirt!

04-20-2011, 01:12 PM
Congratulations, that's a Huge Achievement. :clap2:

04-20-2011, 01:39 PM
Congrats Todd, I like the Crabby Dirt.

JD McGee
04-20-2011, 02:11 PM
Very cool! Congrats...looks like I need to try some soon. What do you recommend we use it on?

04-20-2011, 02:19 PM

You should toss a link up to where we can order some while you're at it. Good luck in July!

04-20-2011, 02:31 PM

You should toss a link up to where we can order some while you're at it. Good luck in July!


Great rubs from a great guy.

04-20-2011, 02:45 PM
grats! awesome!

04-20-2011, 04:14 PM
If you would like to order get on www.toddsdirt.com (http://www.toddsdirt.com) and use the Brethren discount code DIRTY for 15% off or if you prefer get on www.greatlakesbbqsupply.com (http://www.greatlakesbbqsupply.com) or http://www.hawgeyesbbq.com (http://www.hawgeyesbbq.com/). Crabby Dirt is great on all kinds of seafood and chicken. My favorite beer can chicken is with the Crabby DIRT. I have many people who use it on everything. The other two Original and Bayou are great also.

Thanks to all who wrote on here. I have said this before, a big part of my early and current success is from the people on this site. So many people have bought and written about my DIRT'S. I just heard from two this past weekend that they used my Dirts in contests. One said they came is 6th in chicken using the Original and one came in 4th in ribs using the Bayou. Thanks again, it means alot.

04-20-2011, 04:20 PM
Well shoot, Todd. If you didn't put out such a good, and unique, product then we wouldn't have much to say. I love all three.:thumb::thumb:

Oh, and congrats!!!

04-20-2011, 04:32 PM
Todds Dirt has to be the BEST all around seasoning on the market. The only thing we haven't tried it on is our corn flakes.

Sillius Sodus
04-20-2011, 09:16 PM
Congrats Todd. This is a well deserved award.


04-21-2011, 08:23 PM
What is crazy, we are now doing DIRTY candy. White chocolate Crabs with the Crabby DIRT and the same thing on pretzels called Crabby Pretzels and Bayou Biters,which are dark chocolate and the Bayou Dirt made in little aligators. And the Cajun Crunch which are pretzels dipped in the Bayou and dark chocate. They are really good and selling like crazy in some stores and at shows. As I said they are the most universal seasonings on the market.